Karfu secures £300k on Crowdcube to fund its platform launch and marketing efforts

"We’re delighted to complete our crowdfund and gain more vehicle obsessed, money-saving focused investors. With this fundraising complete, our plan is to launch and get to the heights of MoneySuperMarket in the vehicle-comparison world. We want to shake up the whole vehicle buying process and enable consumers to make informed decisions before they part with their cash. Karfu is a totally unique proposition: it will be the first site ever to include a range of vehicles – not just cars or bikes – and we also calculate the vehicle’s lifetime CO2 impact. Now more than ever people want to make decisions that are sustainable for the environment and Karfu helps them to do that. It’s about the total ownership cost. Most of the time people might base their decision just on a monthly PCP deal, for example, but they might be comparing apples with oranges. By assessing people’s needs with a few basic questions, we can establish whether it’s best for a consumer to buy outright, lease, hire purchase or even go down subscription or sharing routes. It’s all in the mix. The rising cost of living means consumers need to be smarter with their money. By considering all the options, even those that traditional consumers feel they know little about, Karfu will help them be better informed and able to make decisions that save them time, money… and the planet."