Growth Intelligence secures $3.4m from 83North and MMC Ventures to scale its predictive marketing platform.
The London-based predictive marketing company raised the capital from 83North, MMC Ventures and various angel investors.
≈ £2.2M at $1 = £0.6509 on 2 Mar 2015
Growth Intelligence provides a predictive marketing platform that uses web-scale data and artificial intelligence to identify prospective clients for business-to-business corporate customers.
Growth Intelligence has secured $3.4m in funding from backers including 83North and MMC Ventures. The London-based company uses artificial intelligence and web-scale data to predict future customers for corporate clients such as Google, BT, Lloyds Banking Group and American Express.
The fresh capital will be deployed to expand the team by hiring additional data scientists and engineers. It will also support ongoing algorithm development and help improve return on investment for clients.
Additional participants in the round included angel investors Paul Forster, Hal Varian and John Taysom.
From the founder
"This investment is an exciting milestone for Growth Intelligence and will enable us to further develop our predictive marketing platform."
Thomas Gatten
Founder at Growth Intelligence
Use of funds
- 01Grow the team
- 02Fund research and development
Investors
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About the company
Growth Intelligence
Growth Intelligence develops predictive marketing software that identifies prospective clients for business customers.