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Series A

Future Anthem raises Series A funding led by Bettor Capital to support North American expansion

Future Anthem

Future Anthem has secured Series A financing led by Bettor Capital to accelerate product growth and launch in North America.

£10.4MSeries A

Future Anthem provides artificial intelligence and data science products that personalise the player experience for gambling operators and studios. Its platform processes large volumes of customer transactions to optimise performance and support responsible gambling.

Future Anthem has secured a Series A financing round led by Bettor Capital, with participation from Sharp Alpha Advisors and Benjie Cherniak alongside new and existing backers. The London business will direct the capital toward its North American expansion, establishing a United States headquarters and building local specialist teams. The funds will also support continued product development and the scaling of its machine learning models across sports betting and online casino sectors.


From the founder

"After three trailblazing years of growth and industry recognition, this significant investment marks a major milestone for Future Anthem"
LN

Leigh Nissim

CEO at Future Anthem


Investor perspective

"Future Anthem is a disruptive, best-in-class technology business that we have watched closely and admired for some time. Its value-add, high ROI core offering, established customer base, and talented team give it a clear leadership position and opportunity for sustained growth in this market"
DV

Dave VanEgmond

founder and partner, Bettor Capital


Use of funds

  1. 01Continue product development
  2. 02Expand into international markets
  3. 03Grow the team

Investors

BC

Dave VanEgmond

Bettor Capital

SA

Sharp Alpha Advisors


Categories

AI/MLEnterprise Software

About the company

Future Anthem

Future Anthem

Future Anthem builds artificial intelligence products for the gambling industry.

London, UK Website
£10.4MRaised