FITFCK secures Series A investment from Nathaniel Massiah at a £15m valuation.
The fitness dating brand raised funds backed by European champion powerlifter Nathaniel Massiah to support UK growth and US expansion.
FITFCK operates an omni-channel fitness dating and networking platform designed specifically for gym enthusiasts. The company connects like-minded individuals through both online and offline experiences.
Fitness dating platform FITFCK has secured Series A funding from European champion powerlifter Nathaniel Massiah. The round values the business at £15m and follows an introduction facilitated by online sales coach and content creator Callum Roberts.
The fresh capital will support the company as it continues its domestic expansion across the UK and scales its operations into the United States market. This transaction follows an earlier investment round backed by OnlyFans founder Tim Stokely when the company was valued at £3m.
FITFCK plans to integrate more creator investors into its syndicate as it capitalises on the growing popularity of fitness-related dating trends among younger demographics.
From the founder
"Nathaniel’s story is something that many young people can be motivated by. Going from a gym newcomer, to a content creator, to a sponsored European weightlifting champion and now an investor by 21 years old is nothing short of inspiring. I could not be prouder to be sharing the FITFCK journey with him and I know he will be adding value to the brand in more ways than just one."
Callum Roberts
Key Figure at FITFCK
Investor perspective
"Having watched the FITFCK journey over the past year, I have not only been impressed by the overall growth of the brand but also their ability to create such a talked about fitness community. I think the concept of connecting like minded gym lovers is something that we can all relate to and I cannot wait to see what we can achieve together in 2024 and the future."
Nathaniel Massiah
Investor, Nathaniel Massiah
Use of funds
- 01Expand into international markets