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Fairly Made raises €15m from BNP Paribas Solar Impulse Venture Fund, GET Fund, ETF Partners, and FrenchFounders to expand its fashion technology platform

The funding will support the software provider's international growth and technology development.

€15.0MOther

≈ £12.7M at €1 = £0.8438 on 3 Apr 2025

Fairly Made provides a software platform that brings transparency, traceability, and impact metrics to the fashion supply chain. The French startup was established in 2018.

Fairly Made has secured €15m in a funding round backed by BNP Paribas Solar Impulse Venture Fund, GET Fund, ETF Partners, and FrenchFounders. The company will use the capital to enhance its technology platform, grow its headcount, and scale its international footprint.

Established in 2018, the Paris-based firm provides software that helps fashion brands trace supply chains and design sustainable products. The fresh financing follows its 2023 expansion into Milan as the business targets wider global reach.

Investors pointed to the firm's digital passport technology and growing roster of major fashion clients as key drivers for the backing. The round supports the transition of the business into a dedicated technology provider for the sector.


From the founder

"Developing a robust SaaS platform allows us to support brands in addressing the environmental and social challenges of tomorrow. By combining traceability, ecodesign, and consumer transparency, we are equipping the fashion industry with the tools needed to drive meaningful change."
LB

Laure Betsch

Co-founder at Fairly Made


Investor perspective

"BNP Paribas Solar Impulse Venture Fund is thrilled to support Fairly Made in its mission to drive a more sustainable future for fashion, aligning with our commitment to advancing the ecological transition. Once a nice-to-have, supply chain visibility has now become a critical first step in implementing sustainable practices. Already a key player in the industry, Fairly Made leverages its cutting-edge SaaS platform to deliver transparency and traceability at scale, while its newly launched Ecodesign module addresses the growing demand for actionable change within the industry. Backed by a visionary team, the Company’s innovative solutions have already earned the trust of an impressive roster of flagship clients. With this round, we are excited to support the company’s global expansion and its continued impact on creating a more sustainable future,"
LW

Laura Wirsztel

Partner, BNP Paribas Solar Impulse Venture Fund


Use of funds

  1. 01Continue product development
  2. 02Grow the team
  3. 03Expand into international markets

Investors

BP

Laura Wirsztel

BNP Paribas Solar Impulse Venture Fund

GF

Beatrice-Carla Böhm

GET Fund

ETF Partners

Lucy Rands

ETF Partners

F

Géraldine Le Meur

Frenchfounders


About the company

FM

Fairly Made

Digital passport and ecodesign platform for the fashion industry.

France Founded 2018
€15.0MRaised