The financing round was led by The Westly Group to support international expansion and ongoing platform innovation.
Circulor provides software solutions for tracking materials and managing supply chain visibility. The company helps organisations monitor environmental and human rights impacts across manufacturing and recycling operations.
Circulor has secured £10m in Series A funding to expand its market presence in North America and Asia. The financing round was led by The Westly Group, with participation from Salesforce Ventures, BHP Ventures, Future Positive Capital, 24Haymarket and Sky Ocean Ventures. The capital will be deployed to drive ongoing innovation and extend the reach of the company platform.
The firm provides software that assigns digital identities to raw materials, tracking embedded carbon and supply chain data at each stage of production. This technology helps automotive manufacturers and other industrial clients meet stringent environmental, social and governance objectives, alongside upcoming regulatory standards.
From the founder
"We are on a mission to make the world's most complex industrial supply chains more transparent, and help prevent the exploitation of people and our planet. Traceability-as-a-Service is fast becoming a requirement for the world's leading brands and this funding will help us accelerate our impact and revenue growth."
Douglas Johnson-Poensgen
Founder and CEO at Circulor
Investor perspective
"Circulor has established itself as a leader in helping manufacturers source responsibly and measure carbon emissions. It has the most commercial traction and mature and complete solution in the space. We're thrilled to partner with the team."

Steve Westly
Founder and Managing Partner, The Westly Group
Use of funds
- 01Continue product development
- 02Expand into international markets
Investors

Steve Westly
The Westly Group

Salesforce Ventures
BHP Ventures
Future Positive Capital

24Haymarket
Sky Ocean Ventures
Categories
About the company

Circulor
Circulor provides software solutions for industrial supply chain visibility and tracking.
