CENTRED acquires luxury travel and concierge service Roxstar
The global travel start-up has completed an acquisition of Roxstar and welcomed chief executive Roxy Robinson to its leadership team.
CENTRED is a global travel start up connecting travellers with curated health, fitness, beauty and wellness partners worldwide. The platform offers tailored recommendations to prioritise members health and wellness during and after their journeys.
CENTRED has acquired Roxstar, a specialist luxury travel and concierge service, for an undisclosed sum to expand its lifestyle and travel offerings. As part of the transaction, Roxstar chief executive Roxy Robinson has joined the acquiring firm as head of lifestyle and travel.
The deal represents a strategic expansion for the travel start-up amid the ongoing challenges of the pandemic. Through the acquisition, CENTRED customers gain access to Roxstar's network of partner hotels, including Hyatt Hotels, W Hotels and Jumeriah.