Advanced Digital Innovation secures £2m Series A funding led by Mercia to expand patient app
The healthtech business raised the capital from Mercia, the Future Fund, and its founder to enhance its remote care platform.
Advanced Digital Innovation provides a digital platform that connects patients and clinicians for remote care management. The firm is based in Yorkshire.
Advanced Digital Innovation has secured £2m in Series A funding to expand the reach of its patient communication technology. The investment round was led by Mercia through NPIF, Mercia Equity Finance, alongside participation from the UK government's Future Fund and company founder Bob Gomersall.
The capital will be directed towards product enhancements and securing additional accreditations for wider NHS deployment. Based in Saltaire, the company intends to increase its headcount over the coming year to support growing demand driven by remote healthcare needs during the pandemic.
From the founder
"MyPathway has really proved its worth during the lockdown. With routine appointments having to be cancelled, it has made it so much easier for hospitals to communicate with patients and keep track of their condition."
John Eaglesham
CEO at Advanced Digital Innovation
Investor perspective
"Healthcare has entered the digital era as the pandemic has driven a change in working practices. MyPathway revolutionises the relationship between patients and healthcare providers, saving time and money and making the patient’s healthcare journey much easier to manage. The investment will allow ADI to increase uptake and extend its reach to other parts of the healthcare system."

Will Schaffer
Investment Director, Mercia
Use of funds
- 01Continue product development
- 02Grow the team
Investors
Categories
About the company
Advanced Digital Innovation
Advanced Digital Innovation develops remote patient communication software for healthcare providers.
